“How much does a website cost?” is the question we hear most often. And the most honest answer is: it depends on what job it has to do. A website for a nail artist and a website for a distributor with a 5,000-item catalogue are different products — like a bicycle and a truck.
Below are real price ranges on the Ukrainian market in 2026 and what goes into them.
Typical prices by website type
| Website type | Price | Timeline |
|---|---|---|
| Landing page (1–4 pages) | $150–600 | 3–10 days |
| Multi-page services website | $300–1500 | 1–3 weeks |
| Corporate website | $600–3000 | 2–6 weeks |
| Catalogue website | $450–2000 | 2–4 weeks |
| Online store | $800–5000+ | 3–8 weeks |
| Custom platform / SaaS | from $1500 | from 1 month |
What the price is made of
When a studio quotes a price, it covers several blocks of work. Understanding them helps you compare offers, not just numbers.
- Structure and copy. Which pages you need, in what order to present information, what to write so a visitor sends an enquiry.
- Design. A template is cheap, a custom mockup costs more, a design system for a large project costs more still.
- Development. Front-end build, responsive layout, animations, admin panel.
- Integrations. Payments, CRM, delivery services, Telegram notifications, ERP — each one adds hours.
- SEO foundation. Speed, meta tags, structured data, sitemap.
- Launch and support. Hosting, domain, backups, edits after handover.
Why one website costs $150 and a similar one costs $2000
Often the difference isn’t quality, it’s process. A large studio has an account manager, an art director, several presentation rounds and long approvals — and you pay for all of those people’s hours.
A fixed-price landing page is possible when the process is polished: a short brief, proven section layouts for the niche, one round of revisions. The result is the same working website, without the fat in the estimate.
An expensive website doesn’t guarantee enquiries. Enquiries come from a clear offer, fast loading and traffic.
Hidden costs worth asking about
- Hosting and domain. From $3 to $30 a month depending on load.
- Paid plugins and themes. On WordPress they may need renewing every year.
- Content. Copy, photos and translations are sometimes not included.
- Post-launch edits. Ask how much an hour of work costs after handover.
- Advertising. A website without traffic doesn’t work — budget for the launch.
How not to overpay
Start with the minimum you need. For most small businesses, a 1–4 page landing site is enough at the start: it tests demand, collects the first enquiries and pays for itself after a few clients. Once you know which services sell best, expand to a multi-page website with a separate page for each service.
And always put it in the contract: what exactly is included, the timeline, the number of revisions and who owns the access.